
Always avoid
alliteration.
Never use a long word
when a diminutive one
will do.
Employ the vernacular.
Eschew ampersands & abbreviations, etc.
Parenthetical remarks
(however relevant) are unnecessary.
Remember to never split
an infinitive.
Contractions aren't necessary.
Foreign words and
phrases are not apropos.
One should never generalize.
Eliminate quotations. As Ralph
Waldo Emerson once said, "I hate
Comparisons are as bad
as cliches.
Don't be redundant; don't use more
words than necessary; it's highly
Be more or less specific.











